Key responsibilities & impact:

• Led end-to-end UX processes from discovery to implementation across B2B and enterprise-focused products
• Conducted user research and usability validation sessions to improve task clarity and reduce friction in complex workflows
• Designed information architecture and user flows for data-heavy systems with multiple user roles and permission
• Facilitated stakeholder workshops to align business goals, technical constraints, and user needs
• Created interactive prototypes and high-fidelity UI designs, ensuring usability, accessibility (WCAG), and scalability
• Collaborated closely with developers and product managers in Agile environments, supporting smooth handoff and implementation
• Contributed to pre-sales activities, helping clients understand the strategic value of UX in digital transformation initiatives

Key responsibilities & impact:

• Developed user flows, wireframes, and interactive prototypes to improve customer engagement and usability
• Redesigned existing features based on usability audits and user feedback, increasing efficiency and reducing friction
• Worked closely with analysts and developers to ensure design feasibility and smooth implementation
• Contributed to structured UX processes in complex, multi-module systems

Key responsibilities & impact:

• Managed online sales platforms and customer service operations
• Maintained inventory systems and handled order processing